NAPA, CALIFORNIA - OCTOBER 27: (L-R) Kory Marchisotto, President, E.L.F. Brands, Tim Ellis, CMO, NFL, and Gulen Bengi, Lead CMO, Mars & Global Chief Growth Officer, Mars Snacking, attend The Create or Destroy Sessions presented by Live Nation on October 27, 2026 in Napa, California. (Photo by Thos Robinson/Getty Images for Vox Media)